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This Atchison, Topeka and Santa Fe Railway advertisement appeared in Harper's Weekly in 1910 - nine years after the company began rail service to the Grand Canyon, and five years after it opened El Tovar at the South Rim. Since the Canyon was not yet a national park, the ranger portrayed here is actually a Fred Harvey trail guide. In 1901, a train trip from Williams to the South Rim cost $3.95 - the equivalent of about $120 today. As automobiles became more popular, rail travel to the Canyon declined, and the Santa Fe discontinued passenger service to the South Rim in the late 1960s. The rail line, now known as the Grand Canyon Railway, has since been revived and is operated by Xanterra Parks and Resorts, one of the park's concessioners.
A mile deep, miles wide, & painted like a sunset
That's the Grand Canyon of Arizona
You can go there in a Pullman to the rim at El Tovar, en route to Sunny California on the train of luxury
The California Limited
For art booklets of the train and trip address W.J. Black Pass Traffic Mgr. A.T.S.F.Ry. System. 1060 Railway Exchange, Chicago
All the way
GO WEST AND WALK THE SKY.
FEEL THE POWER OF NATURE WITH BREATHTAKING VIEWS!
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